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World Athletics Email Marketing Insights

If you've ever been inspired by World Athletics's email campaigns, here are five things to know about World Athletics's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does World Athletics use?

World Athletics typically uses ExpertSender to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
ExpertSender

How many marketing emails does World Athletics send?

To a normal email subscriber, World Athletics typically sends about 2 marketing emails per week. This comes out to approximately 5 emails per month.

EMAILS / WEEK 2

What day does World Athletics usually send marketing emails?

World Athletics's busiest day for sending marketing emails is usually Tuesday.

MOST COMMON DAY Tuesday

What time of day does World Athletics usually send marketing emails?

Based on our data, World Athletics usually sends most of their marketing emails between 4:00 - 4:59pm ET.

MOST COMMON TIME 4:00 - 4:59pm ET

How long are World Athletics's marketing emails?

Of the campaigns we analyzed, the average length of a World Athletics marketing email is 273 words which is a bit shorter compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 273

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