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IHG One Rewards Email Marketing Insights

If you've ever been inspired by IHG One Rewards's email campaigns, here are five things to know about IHG One Rewards's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does IHG One Rewards use?

IHG One Rewards typically uses Salesforce to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
Salesforce

How many marketing emails does IHG One Rewards send?

To a normal email subscriber, IHG One Rewards typically sends about 2 marketing emails per week. This comes out to approximately 8 emails per month.

EMAILS / WEEK 2

What day does IHG One Rewards usually send marketing emails?

IHG One Rewards's busiest day for sending marketing emails is usually Sunday.

MOST COMMON DAY Sunday

What time of day does IHG One Rewards usually send marketing emails?

Based on our data, IHG One Rewards usually sends most of their marketing emails between 9:00 - 9:59pm ET.

MOST COMMON TIME 9:00 - 9:59pm ET

How long are IHG One Rewards's marketing emails?

Of the campaigns we analyzed, the average length of a IHG One Rewards marketing email is 654 words which is quite a bit longer compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 654

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