Parcel Email Marketing Insights
If you've ever been inspired by Parcel's email campaigns, here are five things to know about Parcel's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.
What email marketing tool / ESP does Parcel use?
Parcel typically uses Customer.io to send their marketing emails. Keep in mind they may use a different system for transactional emails.
Customer.io
How many marketing emails does Parcel send?
To a normal email subscriber, Parcel typically sends about 1 marketing emails per week. This comes out to approximately 2 emails per month.
What day does Parcel usually send marketing emails?
Parcel's busiest day for sending marketing emails is usually Friday.
What time of day does Parcel usually send marketing emails?
Based on our data, Parcel usually sends most of their marketing emails between 12:00-12:59pm ET.
How long are Parcel's marketing emails?
Of the campaigns we analyzed, the average length of a Parcel marketing email is 191 words which is a bit shorter compared to other campaigns we've analyzed.
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