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PlanetScale Email Marketing Insights

If you've ever been inspired by PlanetScale's email campaigns, here are five things to know about PlanetScale's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does PlanetScale use?

PlanetScale typically uses HubSpot to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
HubSpot

How many marketing emails does PlanetScale send?

To a normal email subscriber, PlanetScale typically sends about 1 marketing emails per week. This comes out to approximately 4 emails per month.

EMAILS / WEEK 1

What day does PlanetScale usually send marketing emails?

PlanetScale's busiest day for sending marketing emails is usually Monday.

MOST COMMON DAY Monday

What time of day does PlanetScale usually send marketing emails?

Based on our data, PlanetScale usually sends most of their marketing emails between 6:00 - 6:59pm ET.

MOST COMMON TIME 6:00 - 6:59pm ET

How long are PlanetScale's marketing emails?

Of the campaigns we analyzed, the average length of a PlanetScale marketing email is 203 words which is a bit shorter compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 203

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