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New York Times Games Email Marketing Insights

If you've ever been inspired by New York Times Games's email campaigns, here are five things to know about New York Times Games's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does New York Times Games use?

New York Times Games typically uses Responsys to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
Responsys

How many marketing emails does New York Times Games send?

To a normal email subscriber, New York Times Games typically sends about 3 marketing emails per week. This comes out to approximately 10 emails per month.

EMAILS / WEEK 3

What day does New York Times Games usually send marketing emails?

New York Times Games's busiest day for sending marketing emails is usually Sunday.

MOST COMMON DAY Sunday

What time of day does New York Times Games usually send marketing emails?

Based on our data, New York Times Games usually sends most of their marketing emails between 3:00 - 3:59am ET.

MOST COMMON TIME 3:00 - 3:59am ET

How long are New York Times Games's marketing emails?

Of the campaigns we analyzed, the average length of a New York Times Games marketing email is 225 words which is a bit shorter compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 225

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