TUMI Email Marketing Insights
If you've ever been inspired by TUMI's email campaigns, here are five things to know about TUMI's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.
What email marketing tool / ESP does TUMI use?
TUMI typically uses Emarsys to send their marketing emails. Keep in mind they may use a different system for transactional emails.
Emarsys
How many marketing emails does TUMI send?
To a normal email subscriber, TUMI typically sends about 3 marketing emails per week. This comes out to approximately 13 emails per month.
What day does TUMI usually send marketing emails?
TUMI's busiest day for sending marketing emails is usually Thursday.
What time of day does TUMI usually send marketing emails?
Based on our data, TUMI usually sends most of their marketing emails between 1:00 - 1:59pm ET.
How long are TUMI's marketing emails?
Of the campaigns we analyzed, the average length of a TUMI marketing email is 67 words which is quite a bit shorter compared to other campaigns we've analyzed.
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