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Sam's Club Email Marketing Insights

If you've ever been inspired by Sam's Club's email campaigns, here are five things to know about Sam's Club's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does Sam's Club use?

Sam's Club typically uses Salesforce to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
Salesforce

How many marketing emails does Sam's Club send?

To a normal email subscriber, Sam's Club typically sends about 4 marketing emails per week. This comes out to approximately 17 emails per month.

EMAILS / WEEK 4

What day does Sam's Club usually send marketing emails?

Sam's Club's busiest day for sending marketing emails is usually Monday.

MOST COMMON DAY Monday

What time of day does Sam's Club usually send marketing emails?

Based on our data, Sam's Club usually sends most of their marketing emails between 11:00 - 11:59pm ET.

MOST COMMON TIME 11:00 - 11:59pm ET

How long are Sam's Club's marketing emails?

Of the campaigns we analyzed, the average length of a Sam's Club marketing email is 617 words which is quite a bit longer compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 617

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