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Wistia Email Marketing Insights

If you've ever been inspired by Wistia's email campaigns, here are five things to know about Wistia's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does Wistia use?

Wistia typically uses HubSpot to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
HubSpot

How many marketing emails does Wistia send?

To a normal email subscriber, Wistia typically sends about 1 marketing emails per week. This comes out to approximately 4 emails per month.

EMAILS / WEEK 1

What day does Wistia usually send marketing emails?

Wistia's busiest day for sending marketing emails is usually Thursday.

MOST COMMON DAY Thursday

What time of day does Wistia usually send marketing emails?

Based on our data, Wistia usually sends most of their marketing emails between 12:00-12:59pm ET.

MOST COMMON TIME 12:00-12:59pm ET

How long are Wistia's marketing emails?

Of the campaigns we analyzed, the average length of a Wistia marketing email is 149 words which is quite a bit shorter compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 149

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