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Fandango Email Marketing Insights

If you've ever been inspired by Fandango's email campaigns, here are five things to know about Fandango's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does Fandango use?

Fandango typically uses Sailthru to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
Sailthru

How many marketing emails does Fandango send?

To a normal email subscriber, Fandango typically sends about 2 marketing emails per week. This comes out to approximately 6 emails per month.

EMAILS / WEEK 2

What day does Fandango usually send marketing emails?

Fandango's busiest day for sending marketing emails is usually Sunday.

MOST COMMON DAY Sunday

What time of day does Fandango usually send marketing emails?

Based on our data, Fandango usually sends most of their marketing emails between 11:00 - 11:59pm ET.

MOST COMMON TIME 11:00 - 11:59pm ET

How long are Fandango's marketing emails?

Of the campaigns we analyzed, the average length of a Fandango marketing email is 578 words which is quite a bit longer compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 578

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