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Papa Murphy’s Email Marketing Insights

If you've ever been inspired by Papa Murphy’s's email campaigns, here are five things to know about Papa Murphy’s's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does Papa Murphy’s use?

Papa Murphy’s typically uses Braze to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
Braze

How many marketing emails does Papa Murphy’s send?

To a normal email subscriber, Papa Murphy’s typically sends about 6 marketing emails per week. This comes out to approximately 26 emails per month.

EMAILS / WEEK 6

What day does Papa Murphy’s usually send marketing emails?

Papa Murphy’s's busiest day for sending marketing emails is usually Wednesday.

MOST COMMON DAY Wednesday

What time of day does Papa Murphy’s usually send marketing emails?

Based on our data, Papa Murphy’s usually sends most of their marketing emails between 2:00 - 2:59pm ET.

MOST COMMON TIME 2:00 - 2:59pm ET

How long are Papa Murphy’s's marketing emails?

Of the campaigns we analyzed, the average length of a Papa Murphy’s marketing email is 134 words which is quite a bit shorter compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 134

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