IFTTT Email Marketing Insights
If you've ever been inspired by IFTTT's email campaigns, here are five things to know about IFTTT's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.
What email marketing tool / ESP does IFTTT use?
IFTTT typically uses Customer.io to send their marketing emails. Keep in mind they may use a different system for transactional emails.
Customer.io
How many marketing emails does IFTTT send?
To a normal email subscriber, IFTTT typically sends about 1 marketing emails per week. This comes out to approximately 3 emails per month.
What day does IFTTT usually send marketing emails?
IFTTT's busiest day for sending marketing emails is usually Saturday.
What time of day does IFTTT usually send marketing emails?
Based on our data, IFTTT usually sends most of their marketing emails between 6:00 - 6:59pm ET.
How long are IFTTT's marketing emails?
Of the campaigns we analyzed, the average length of a IFTTT marketing email is 79 words which is quite a bit shorter compared to other campaigns we've analyzed.
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