Paddle Email Marketing Insights
If you've ever been inspired by Paddle's email campaigns, here are five things to know about Paddle's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.
What email marketing tool / ESP does Paddle use?
Paddle typically uses HubSpot to send their marketing emails. Keep in mind they may use a different system for transactional emails.
HubSpot
How many marketing emails does Paddle send?
To a normal email subscriber, Paddle typically sends about 2 marketing emails per week. This comes out to approximately 5 emails per month.
What day does Paddle usually send marketing emails?
Paddle's busiest day for sending marketing emails is usually Thursday.
What time of day does Paddle usually send marketing emails?
Based on our data, Paddle usually sends most of their marketing emails between 3:00 - 3:59am ET.
How long are Paddle's marketing emails?
Of the campaigns we analyzed, the average length of a Paddle marketing email is 155 words which is quite a bit shorter compared to other campaigns we've analyzed.
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