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Brookstone Email Marketing Insights

If you've ever been inspired by Brookstone's email campaigns, here are five things to know about Brookstone's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.

What email marketing tool / ESP does Brookstone use?

Brookstone typically uses Cheetah to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
Cheetah

How many marketing emails does Brookstone send?

To a normal email subscriber, Brookstone typically sends about 3 marketing emails per week. This comes out to approximately 11 emails per month.

EMAILS / WEEK 3

What day does Brookstone usually send marketing emails?

Brookstone's busiest day for sending marketing emails is usually Wednesday.

MOST COMMON DAY Wednesday

What time of day does Brookstone usually send marketing emails?

Based on our data, Brookstone usually sends most of their marketing emails between 10:00 - 10:59am ET.

MOST COMMON TIME 10:00 - 10:59am ET

How long are Brookstone's marketing emails?

Of the campaigns we analyzed, the average length of a Brookstone marketing email is 57 words which is quite a bit shorter compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 57

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