Brighton Email Marketing Insights
If you've ever been inspired by Brighton's email campaigns, here are five things to know about Brighton's email marketing strategy, send frequency, tech stack, and timing for the campaigns they deliver to their subscribers and audience.
What email marketing tool / ESP does Brighton use?
Brighton typically uses Salesforce to send their marketing emails. Keep in mind they may use a different system for transactional emails.
Salesforce
How many marketing emails does Brighton send?
To a normal email subscriber, Brighton typically sends about 7 marketing emails per week. This comes out to approximately 30 emails per month.
What day does Brighton usually send marketing emails?
Brighton's busiest day for sending marketing emails is usually Tuesday.
What time of day does Brighton usually send marketing emails?
Based on our data, Brighton usually sends most of their marketing emails between 12:00-12:59pm ET.
How long are Brighton's marketing emails?
Of the campaigns we analyzed, the average length of a Brighton marketing email is 567 words which is quite a bit longer compared to other campaigns we've analyzed.
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