The Black Friday Fifty
BETA

We subscribed to fifty top online retailers' emails and wired all the campaigns they're sending into this real-time dashboard for the days before/after Black Friday and Cyber Monday 2023. Want to track these stats for your competitors? Use our new dashboard.

The results below are for emails that include "that" in the subject line.
Clear this Filter

Daily Emails Sent with "that" in the Subject Line  Filter the data below the chart by clicking on the red bar for any day.

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Nov
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1
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24
0
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5

Time of Day

All times Eastern Standard Time.
12
am 		2
am 		4
am 		6
am 		8
am 		10
am 		12
pm 		2
pm 		4
pm 		6
pm 		8
pm 		10
pm

Word Usage

Number of occurances of each word. Click on any word to filter the dashboard by that word.
that   21
the   6
a   6
you   4
off   4
gift   4
to   3
back   2
glow   2
tops   2
less   2
than   2
for   2
work   2
hour   2
golden   2
so   2
forgot   1
catch   1
wants   1
everyone   1
hours   1
left   1
tote   1
grab   1
card   1
get   1
that's   1
elevate   1
wow   1
sale   1
friday   1
black   1
giving   1
on   1
keeps   1
extra   1
under   1
gifts   1
any   1
got   1
we   1
deadline   1
shipping   1
miss   1
she's   1
tho   1
look   1
did   1
towards   1
like   1

Emoji Usage

Number of occurances of each emoji.
✨ Sparkles 5
🔥 Fire 2
⏳ Hourglass Flowing Sand 2
⚡ Zap 2
💙 Blue Heart 1
❤️ Heart 1
⚫ Black Circle 1
👏 Clap 1
💪 Muscle 1
👀 Eyes 1

Symbol Usage

Number of occurances of each symbol.
? 7
! 6
% 4
$ 1

Most Common ESPs

Number of campaigns sent via each ESP.
Klaviyo   8
MailChimp   3
Braze   2
Sparkpost   2
ExpertSender   2
Salesforce   1
SendGrid   1
Attentive   1
Sailthru   1
Listrak   1

Campaigns

Click on a sender's logo to see just their emails. Click the message details to see the campaign. name That's so OUT OF THE BLUE💙 Bohme   /   Thu Apr, 18 - 7:10pm name That Juice you ❤️? BOGO 50% Off! EightVape   /   Thu Apr, 18 - 4:46pm name The color that goes with everything ⚫️ Gymshark   /   Sun Apr, 7 - 9:13am name Pieces That Last A Lifetime Vitaly   /   Tue Mar, 26 - 5:01pm name What To Wear To That Wedding Todd Snyder   /   Tue Mar, 26 - 7:10am name 40% Off Tops That Are SO U👏 Fashion Nova   /   Tue Mar, 19 - 6:39pm name Is That … the Sun? Bombas   /   Sat Mar, 2 - 10:14am name Backpacks that work for you 💪 Gymshark   /   Fri Feb, 16 - 9:28am name A Les Paul Custom that weighs less than 9 lbs?! The Music Zoo   /   Mon Feb, 12 - 9:47am name Won a box? Use that house money towards new gear! The Music Zoo   /   Sun Feb, 11 - 10:15pm name Stop saying that! TeeFury   /   Mon Feb, 5 - 12:02am name that dress you like? she's BACK! Bohme   /   Sat Feb, 3 - 11:04am name The Work Tote that Everyone Wants Rebecca Minkoff   /   Mon Jan, 29 - 12:02pm name Catch that golden hour ✨ ColourPop   /   Mon Jan, 15 - 6:06pm name Get that Golden Hour glow ✨ ColourPop   /   Fri Dec, 29 - 12:05pm name 🔥⏳ Forgot that gift??? Less than 24 hours left to grab a gift card ⏳🔥 TeeFury   /   Mon Dec, 25 - 1:08am name Tops That Elevate Any Look✨ Fashion Nova   /   Sat Dec, 23 - 10:30am name ✨ That glow tho ✨ ColourPop   /   Tue Dec, 19 - 12:06pm name ⚡Did you miss the shipping deadline? We got a gift for that⚡ TeeFury   /   Tue Dec, 19 - 12:49am name 👀 Gifts that WOW: Under $20 + Extra 20% Off! U.S. Polo Assn   /   Wed Dec, 13 - 10:13am name The gift that keeps on giving Mous   /   Thu Dec, 7 - 6:07pm name 25% Off: A Black Friday Sale That Gives Back Bombas   /   Fri Nov, 24 - 7:26am
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