The Black Friday Fifty
BETA

We subscribed to fifty top online retailers' emails and wired all the campaigns they're sending into this real-time dashboard for the days before/after Black Friday and Cyber Monday 2023. Want to track these stats for your competitors? Use our new dashboard.

The results below are for emails that include "hours" in the subject line.
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Daily Emails Sent with "hours" in the Subject Line  Filter the data below the chart by clicking on the red bar for any day.

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Sat
Nov
4
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Nov
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1
Mon
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6
1
Tue
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7
0
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Nov
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0
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0
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10
0
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2
Sun
Nov
12
0
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13
1
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14
1
Wed
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15
1
Thu
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0
Fri
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0
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Nov
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1
Sun
Nov
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0
Mon
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0
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1
Wed
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0
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4
Fri
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24
0
Sat
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2
Sun
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3
Mon
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27
3
Tue
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28
0
Wed
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29
1
Thu
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30
0
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Dec
1
0
Sat
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2
2
Sun
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3
0
Mon
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4
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Tue
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5

Time of Day

All times Eastern Standard Time.
12
am 		2
am 		4
am 		6
am 		8
am 		10
am 		12
pm 		2
pm 		4
pm 		6
pm 		8
pm 		10
pm

Word Usage

Number of occurances of each word. Click on any word to filter the dashboard by that word.
hours   57
final   31
sale   17
off   17
to   15
ends   14
the   13
left   11
only   9
for   8
tonight   6
less   6
black   6
friday   6
than   6
save   5
savings   5
up   5
free   5
shipping   5
of   5
midnight   4
at   4
shop   4
sitewide   4
on   4
don't   3
deals   3
after   3
out   3
last   3
is   3
miss   3
monday   3
cyber   3
hurry   2
in   2
exclusive   2
before   2
worldwide   2
discounts   2
gift   2
a   2
early   2
until   2
it   2
this   2
with   2
more   2
extra   2
your   2

Emoji Usage

Number of occurances of each emoji.
⏳ Hourglass Flowing Sand 17
πŸ”₯ Fire 13
⏰ Alarm Clock 7
⚠️ Warning 5
βŒ› Hourglass 3
🚨 Rotating Light 3
⚑ Zap 3
πŸ’° Moneybag 2
πŸƒβ€β™‚οΈ Man-running 2
πŸŒ™ Crescent Moon 2
🎬 Clapper 2
✨ Sparkles 2
🏈 Football 1
πŸ•’ Clock3 1
✈️ Airplane 1
πŸ‡ΊπŸ‡Έ Flag-us 1
πŸŽ‰ Tada 1
🎁 Gift 1
πŸš€ Rocket 1
πŸ’¨ Dash 1
πŸ’€ Zzz 1
🌈 Rainbow 1
πŸ“Ί Tv 1

Symbol Usage

Number of occurances of each symbol.
! 29
% 22
$ 1
? 1

Most Common ESPs

Number of campaigns sent via each ESP.
Klaviyo   19
Listrak   15
ExpertSender   10
Braze   4
Salesforce   3
Sparkpost   3
Iterable   1
MailChimp   1
Sailthru   1

Campaigns

Click on a sender's logo to see just their emails. Click the message details to see the campaign. name 12 Hours Left of Spring Sale Rhone   /   Wed Apr, 17 - 11:57am name βŒ› Final Hours! πŸ’° Don’t Miss Out on Super Savings! The Brick   /   Mon Apr, 15 - 12:35pm name 48 Hours Left: Up to 60% Off Sitewide Rhone   /   Sun Apr, 14 - 8:08am name πŸš€ Final Hours! Extra 25% Off Ends Tonight - Shop Now! U.S. Polo Assn   /   Thu Apr, 11 - 6:02pm name LAST 4 HOURS !!! Sale ends at midnight! Bohme   /   Mon Apr, 1 - 10:02pm name Final hours of the Sitewide Sale! Rebecca Minkoff   /   Thu Mar, 28 - 8:02pm name 🚨🚨LAST 4 HOURS TO SHOP 20% OFF Bohme   /   Mon Mar, 18 - 10:01pm name FINAL HOURS - get up to 80% off ⏰ ColourPop   /   Thu Mar, 7 - 1:17pm name ⚠️ FINAL HOURS to save 25% Bohme   /   Tue Feb, 20 - 9:57pm name πŸŽ‰πŸ‡ΊπŸ‡Έ Happy Presidents Day! Final Hours for Free Shipping! U.S. Polo Assn   /   Mon Feb, 19 - 10:17am name πŸ”₯ Alert: 96 Hours of Savings Start Today! The Brick   /   Fri Feb, 16 - 10:13am name πŸ•’βœ¨ Final Hours: Buy More, Save More – Your Style, Your Savings! U.S. Polo Assn   /   Thu Feb, 15 - 6:02pm name FINAL HOURS: 25% OFF EVERYTHING !!! Bohme   /   Wed Feb, 14 - 10:00pm name πŸ“Ί Final Hours! Don't Miss Out on Bonus TV Event! 🏈 The Brick   /   Wed Jan, 31 - 2:10pm name FINAL HOURS | 10% OFF Sitewide & Sale πŸ’°βš‘ Natural Baby Shower   /   Wed Jan, 31 - 10:27am name FINAL HOURS: 70% Off Ends At Midnight Todd Snyder   /   Sun Jan, 28 - 5:13pm name ⏰ FINAL HOURS to stock up on sweaters & outerwear Bohme   /   Thu Jan, 25 - 10:18pm name Final hours for FREE worldwide shipping! ✈️ ColourPop   /   Thu Jan, 25 - 9:01pm name ⚠️ FINAL HOURS: EXTRA 50% OFF CLEARANCE ENDS AT MIDNIGHT! Bohme   /   Mon Jan, 15 - 10:24pm name πŸŒ™ Tonight Only: After Hours Special – Seize the Savings! The Brick   /   Sun Jan, 14 - 8:08pm name 🚨 Final Hours Alert! Winter Blowout Sale Ends Tonight! U.S. Polo Assn   /   Thu Jan, 11 - 10:15am name ⚑ Exclusive Flash Sale Deals for 24 Hours Only! The Brick   /   Wed Jan, 10 - 10:15am name AFTER HOURS πŸŒ™ Welcome 2024 with 9 vibrant deals! ✨ The Brick   /   Sun Jan, 7 - 11:22pm name 24 Hours Left To Save 50% Allbirds   /   Sun Jan, 7 - 10:37am name Don’t Forget to Checkout! Final Hours of the Sale! Rebecca Minkoff   /   Sun Dec, 31 - 8:00pm name πŸ”₯⏳ Less than 24 hours before the sale (and the year) ends ⏳πŸ”₯ TeeFury   /   Sun Dec, 31 - 1:03am name πŸ”₯⏳ Forgot that gift??? Less than 24 hours left to grab a gift card ⏳πŸ”₯ TeeFury   /   Mon Dec, 25 - 1:08am name Final Hours ⏰ Free Overnight Shipping Bombas   /   Wed Dec, 20 - 6:13pm name Free Expedited Shipping For 24 Hours Only! The Music Zoo   /   Tue Dec, 19 - 11:17am name 🎁 Final hours! Last chance to shop the early access deals. The Brick   /   Mon Dec, 18 - 10:42am name πŸ”₯⏳ Less than 24 hours left until the BSE ends ⏳πŸ”₯ TeeFury   /   Tue Dec, 12 - 12:45am name πŸƒβ€β™‚οΈπŸ’¨ Hurry! Only Hours Left for Exclusive Discounts! The Brick   /   Sun Dec, 10 - 10:23am name ⚑⏳ Act fast! Less than 24 hours before this sale is gone! TeeFury   /   Wed Dec, 6 - 12:56am name Don't Fall Asleep πŸ’€ After Hours is On with Big Discounts! The Brick   /   Sun Dec, 3 - 8:05pm name Final Hours: Cyber Monday 30% Deal Get KeySmart   /   Sun Dec, 3 - 9:02am name Final Hours to Shop the Giving Thanks Sale!! Rebecca Minkoff   /   Thu Nov, 30 - 6:01pm name Only a few hours left to save 30% ⏰ Rebecca Minkoff   /   Tue Nov, 28 - 8:12pm name ⏰ FINAL HOURS: 50% OFF select collabs! ColourPop   /   Tue Nov, 28 - 7:16pm name πŸ”₯⏳ Cyber Monday Sale Extended 48 hours ⏳πŸ”₯ TeeFury   /   Tue Nov, 28 - 12:51am name 2 HOURS LEFT: Up To 30% Off Sitewide Ends Tonight Todd Snyder   /   Mon Nov, 27 - 10:04pm name πŸ”₯⏳ Cyber Monday Sale ends in less than 12 hours ⏳πŸ”₯ TeeFury   /   Mon Nov, 27 - 6:30pm name 24 HOURS ONLY: 50% OFF 100 Styles Rhone   /   Mon Nov, 27 - 7:05am name ⚠️ Final Hours: Black Friday Frenzy Ending Soon! Don't Miss Out! U.S. Polo Assn   /   Sun Nov, 26 - 5:08pm name πŸƒβ€β™‚οΈ Hurry, It Ends Tonight! Final Hours of Black Friday Savings! U.S. Polo Assn   /   Sun Nov, 26 - 2:10pm name ⚠️ FINAL HOURS ⚠️ Double points + 30% off ends at MIDNIGHT! Bohme   /   Fri Nov, 24 - 10:33pm name FINAL HOURS: $40 Mega Palette + Brush Roll (77% off!) 🌈 ColourPop   /   Fri Nov, 24 - 7:10pm name This Is It: 25% Off Ends in Hours Bombas   /   Fri Nov, 24 - 7:10pm name πŸ”₯⏳ Only 6 hours left until the Black Friday Sale ends ⏳πŸ”₯ TeeFury   /   Fri Nov, 24 - 6:27pm name Final hours to save up to 40%! Mous   /   Wed Nov, 22 - 6:04pm name ⏳ Only 24 hours left for the final pre-Black Friday Sale ⏳ TeeFury   /   Sun Nov, 19 - 12:54am name Final Hours! FREE worldwide shipping ⏰ ColourPop   /   Thu Nov, 16 - 7:10pm name Black Friday: Less than 24 hours to go… ⏰ Gymshark   /   Wed Nov, 15 - 11:29am name βŒ›75% Off All Sale FINAL HOURSβŒ› Fashion Nova   /   Tue Nov, 14 - 6:35pm name The Final Hours: 25% Off Everything Bombas   /   Sun Nov, 12 - 6:13pm name ⏳ Only 24 hours left for the early Black Friday Sale ⏳ TeeFury   /   Sun Nov, 12 - 12:34am name 🎬 Lights, Camera, Sale...for 48 hours 🎬 TeeFury   /   Tue Nov, 7 - 12:34am name FINAL HOURS: 20% Off The Classics Ends Tonight Todd Snyder   /   Mon Nov, 6 - 7:09am
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