The Black Friday Fifty
BETA
We subscribed to fifty top online retailers' emails and wired all the campaigns they're sending into this real-time dashboard for the days before/after Black Friday and Cyber Monday 2023. Want to track these stats for your competitors? Use our new dashboard.
The results below are for Sun, Dec 3, 2023 only.
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Daily Emails Sent Filter the data below the chart by clicking on the red bar for any day.
Time of Day
All times Eastern Standard Time.|
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Word Usage
Number of occurances of each word. Click on any word to filter the dashboard by that word.| off | 8 | |
| the | 4 | |
| at | 3 | |
| for | 2 | |
| new | 2 | |
| boom | 2 | |
| hours | 2 | |
| is | 2 | |
| on | 2 | |
| with | 2 | |
| now | 2 | |
| starts | 1 | |
| to | 1 | |
| up | 1 | |
| starting | 1 | |
| sale | 1 | |
| too | 1 | |
| tree | 1 | |
| early | 1 | |
| gripper | 1 | |
| it | 1 | |
| kith | 1 | |
| season | 1 | |
| this | 1 | |
| chat | 1 | |
| entered | 1 | |
| original | 1 | |
| final | 1 | |
| slippers | 1 | |
| reviews | 1 | |
| grinch | 1 | |
| chance | 1 | |
| last | 1 | |
| price | 1 | |
| full | 1 | |
| everything | 1 | |
| in | 1 | |
| are | 1 | |
| time | 1 | |
| stocking | 1 | |
| wrapup | 1 | |
| weekly | 1 | |
| deal | 1 | |
| monday | 1 | |
| cyber | 1 | |
| tote | 1 | |
| klarna | 1 | |
| stuffers | 1 | |
| has | 1 | |
| or | 1 | |
| a | 1 |
Emoji Usage
Number of occurances of each emoji.| 🎄 Christmas Tree | 2 | |
| 🤗 Hugging Face | 1 | |
| 💤 Zzz | 1 | |
| ✨ Sparkles | 1 | |
| ♻️ Recycle | 1 | |
| ⚠️ Warning | 1 | |
| 🌟 Star2 | 1 | |
| 🛍️ Shopping Bags | 1 | |
| ⏰ Alarm Clock | 1 |
Symbol Usage
Number of occurances of each symbol.| % | 9 | |
| ! | 7 | |
| $ | 3 | |
| ? | 1 |
Most Common ESPs
Number of campaigns sent via each ESP.| Klaviyo | 8 | |
| MailChimp | 3 | |
| Listrak | 2 | |
| Sailthru | 2 | |
| Iterable | 1 | |
| Salesforce | 1 | |
| Sparkpost | 1 | |
| Braze | 1 | |
| ExpertSender | 1 |
