The Black Friday Fifty
BETA

We subscribed to fifty top online retailers' emails and wired all the campaigns they're sending into this real-time dashboard for the days before/after Black Friday and Cyber Monday 2023. Want to track these stats for your competitors? Use our new dashboard.

The results below are for Sat, Nov 4, 2023 only.
Clear this Filter

Daily Emails Sent   Filter the data below the chart by clicking on the red bar for any day.

19
Sat
Nov
4
21
Sun
Nov
5
17
Mon
Nov
6
19
Tue
Nov
7
20
Wed
Nov
8
19
Thu
Nov
9
17
Fri
Nov
10
18
Sat
Nov
11
22
Sun
Nov
12
23
Mon
Nov
13
18
Tue
Nov
14
22
Wed
Nov
15
19
Thu
Nov
16
19
Fri
Nov
17
20
Sat
Nov
18
23
Sun
Nov
19
26
Mon
Nov
20
27
Tue
Nov
21
30
Wed
Nov
22
36
Thu
Nov
23
46
Fri
Nov
24
33
Sat
Nov
25
32
Sun
Nov
26
44
Mon
Nov
27
28
Tue
Nov
28
22
Wed
Nov
29
21
Thu
Nov
30
17
Fri
Dec
1
16
Sat
Dec
2
20
Sun
Dec
3
17
Mon
Dec
4
19
Tue
Dec
5

Time of Day

All times Eastern Standard Time.
12
am 		2
am 		4
am 		6
am 		8
am 		10
am 		12
pm 		2
pm 		4
pm 		6
pm 		8
pm 		10
pm

Word Usage

Number of occurances of each word. Click on any word to filter the dashboard by that word.
for   5
the   4
a   3
off   3
sale   2
ready   2
classics   2
in   2
our   2
spyder   2
pin   2
winter   2
fs   1
to   1
hoodie   1
continues   1
access   1
be   1
early   1
loyal   1
top   1
friday   1
black   1
deal   1
cwg   1
good   1
looking   1
trends   1
warm   1
more   1
flannel   1
guide   1
kawaii   1
monster   1
adopt   1
put   1
don't   1
bomer   1
matt   1
starring   1
style   1
adidas   1
holidays   1
rhone   1
booties   1
slipper   1
ever   1
first   1
it   1
joggers   1
pays   1

Emoji Usage

Number of occurances of each emoji.
πŸš€ Rocket 2
πŸ’« Dizzy 2
πŸ•·οΈ Spider 1
🍯 Honey Pot 1
πŸ’₯ Boom 1
πŸ’œ Purple Heart 1
πŸ”₯ Fire 1
❓ Question 1
❗ Exclamation 1
πŸ‘‰ Point Right 1

Symbol Usage

Number of occurances of each symbol.
! 7
% 3
$ 2

Most Common ESPs

Number of campaigns sent via each ESP.
Klaviyo   6
SendGrid   3
Sailthru   2
MailChimp   2
ExpertSender   2
Listrak   1
Sparkpost   1
Braze   1
Salesforce   1

Campaigns

Click on a sender's logo to see just their emails. Click the message details to see the campaign. name Warm up this winter with Spyder jackets! πŸ•·οΈ Proozy   /   Sat Nov, 4 - 8:05pm name Get ur Hunny Pot Lip Duo before it's gone! 🍯 ColourPop   /   Sat Nov, 4 - 7:05pm name New Kids Meet The Classics β›“ Vitaly   /   Sat Nov, 4 - 7:02pm name Ready, SET, Stun!πŸ’«40% Off SITEWIDEπŸ’« Fashion Nova   /   Sat Nov, 4 - 6:28pm name πŸ’₯$5 for Geekvape M100 Kit - Flash Sale EightVape   /   Sat Nov, 4 - 5:01pm name Quick! Time Is Running Out - 20% OFF Proozy   /   Sat Nov, 4 - 3:05pm name Awesome ESP axes in stock! Shop now! The Music Zoo   /   Sat Nov, 4 - 1:01pm name Holiday season ready Bohme   /   Sat Nov, 4 - 12:09pm name omg FREE Mariale Palette - 2 days only! πŸ’œ ColourPop   /   Sat Nov, 4 - 12:02pm name It Pays to Be Loyal Rebecca Minkoff   /   Sat Nov, 4 - 12:00pm name Winter Classics 2023 Kith   /   Sat Nov, 4 - 11:06am name 40% Off Our TOP TrendsπŸ”₯ Fashion Nova   /   Sat Nov, 4 - 10:30am name Looking for a Good Deal❓ Black Friday Early Access Continues❗ The Brick   /   Sat Nov, 4 - 10:14am name 2 for $49 Spyder Hoodie | $25 + FS CWG Flannel | 2 for $38 adidas Joggers & More! Proozy   /   Sat Nov, 4 - 10:06am name Our First Ever Slipper Booties Bombas   /   Sat Nov, 4 - 10:05am name Rhone for the Holidays Rhone   /   Sat Nov, 4 - 8:09am name The Style Guide Starring Matt Bomer Todd Snyder   /   Sat Nov, 4 - 7:02am name πŸš€ Don't put a pin in the pin sale πŸš€ TeeFury   /   Sat Nov, 4 - 12:34am name Adopt a monster kawaii pet πŸ‘‰ TeeFury   /   Sat Nov, 4 - 12:21am
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