The Black Friday Fifty
BETA

We subscribed to fifty top online retailers' emails and wired all the campaigns they're sending into this real-time dashboard for the days before/after Black Friday and Cyber Monday 2023. Want to track these stats for your competitors? Use our new dashboard.

The results below are for Allbirds only.
Clear this Filter

Daily Emails Sent by Allbirds  Filter the data below the chart by clicking on the red bar for any day.

0
Sat
Nov
4
1
Sun
Nov
5
1
Mon
Nov
6
1
Tue
Nov
7
0
Wed
Nov
8
1
Thu
Nov
9
0
Fri
Nov
10
1
Sat
Nov
11
1
Sun
Nov
12
1
Mon
Nov
13
0
Tue
Nov
14
1
Wed
Nov
15
1
Thu
Nov
16
0
Fri
Nov
17
1
Sat
Nov
18
1
Sun
Nov
19
0
Mon
Nov
20
1
Tue
Nov
21
0
Wed
Nov
22
1
Thu
Nov
23
2
Fri
Nov
24
1
Sat
Nov
25
1
Sun
Nov
26
3
Mon
Nov
27
0
Tue
Nov
28
0
Wed
Nov
29
1
Thu
Nov
30
1
Fri
Dec
1
1
Sat
Dec
2
1
Sun
Dec
3
0
Mon
Dec
4
1
Tue
Dec
5

Time of Day

All times Eastern Standard Time.
12
am 		2
am 		4
am 		6
am 		8
am 		10
am 		12
pm 		2
pm 		4
pm 		6
pm 		8
pm 		10
pm

Word Usage

Number of occurances of each word. Click on any word to filter the dashboard by that word.
off   14
to   13
up   8
new   7
the   6
it   6
s   6
in   5
holiday   5
on   4
last   4
survival   3
guide   3
styles   3
must   3
for   3
sitewide   3
runner   3
your   3
gifts   3
is   3
sale   3
of   3
wool   3
colors   3
save   3
gift   2
feet   2
have   2
soon   2
friday   2
faves   2
call   2
left   2
you   2
our   2
chance   2
wet   2
season   2
best   2
end   2
get   2
sunday   1
well   1
hellooo   1
turkey   1
savings   1
cart   1
shoe   1
oven   1
what   1

Emoji Usage

Number of occurances of each emoji.

Symbol Usage

Number of occurances of each symbol.
% 17
? 4
! 3
$ 1

Most Common ESPs

Number of campaigns sent via each ESP.
Iterable   50

Campaigns

Click on a sender's logo to see just their emails. Click the message details to see the campaign. name Forever Faves, Classic Colors Allbirds   /   Thu Jan, 18 - 10:33am name The Future Has Arrived Allbirds   /   Tue Jan, 16 - 10:32am name Introducing Hazy Cobalt Allbirds   /   Sun Jan, 14 - 10:35am name New Year, New Shoes  Allbirds   /   Thu Jan, 11 - 11:02am name Color Us Excited Allbirds   /   Tue Jan, 9 - 10:33am name 24 Hours Left To Save 50% Allbirds   /   Sun Jan, 7 - 10:37am name Don’t Sleep On Our End Of Season Sale Allbirds   /   Thu Jan, 4 - 10:39am name Our End Of Season Sale Is Going Strong Allbirds   /   Tue Jan, 2 - 10:37am name Up To 50% Off Is Still On Allbirds   /   Sun Dec, 31 - 10:37am name It’s On: Up To 50% Off Comfy Faves Allbirds   /   Thu Dec, 28 - 10:33am name Up To 50% Off Must-Have Styles Allbirds   /   Tue Dec, 26 - 10:32am name Holiday Wishes (And Warm Feet) Allbirds   /   Sun Dec, 24 - 10:32am name Last Minute-Gift HQ Allbirds   /   Sat Dec, 23 - 10:33am name The Easiest, Foolproof Gift Allbirds   /   Fri Dec, 22 - 10:38am name Holiday Survival Guide: To-Dos Allbirds   /   Wed Dec, 20 - 10:35am name Final Call For Shipping Allbirds   /   Mon Dec, 18 - 10:36am name One Day Left To Save 30% Allbirds   /   Sun Dec, 17 - 10:36am name Last Call: Guaranteed Holiday Delivery Ends SOON Allbirds   /   Sat Dec, 16 - 10:36am name Holiday Survival Guide: Travel Allbirds   /   Fri Dec, 15 - 10:34am name It’s On: 30% Off Sitewide  Allbirds   /   Thu Dec, 14 - 10:36am name Holiday Survival Guide: Wet Weather Allbirds   /   Wed Dec, 13 - 10:36am name 30% Off Must-Have Styles Allbirds   /   Tue Dec, 12 - 10:35am name 30% Off New Colors: A Winter Miracle Allbirds   /   Sun Dec, 10 - 10:34am name 30% Off Sitewide. Let's. Get. Gifting. Allbirds   /   Fri Dec, 8 - 10:35am name The New Wool Runner 2 = Comfort 2.0 Allbirds   /   Wed Dec, 6 - 10:35am name Limited Edition: Eucalyptus Collection Allbirds   /   Tue Dec, 5 - 10:35am name Is It Too Early For Tree? Allbirds   /   Sun Dec, 3 - 10:35am name No Wet Feet In Here Allbirds   /   Sat Dec, 2 - 10:35am name NEW, Must-See Wool Runner 2 Colors! Allbirds   /   Fri Dec, 1 - 10:36am name Coming In Hot: Gifts Under $100 Allbirds   /   Thu Nov, 30 - 10:36am name LAST CHANCE: 30% Off Every. Single. Thing. Allbirds   /   Mon Nov, 27 - 7:13pm name It’s Back To Full Price Soon… Allbirds   /   Mon Nov, 27 - 4:09pm name Three Words: 30% Off Sitewide  Allbirds   /   Mon Nov, 27 - 8:10am name LAST CHANCE TO SAVE UP TO 70% Allbirds   /   Sun Nov, 26 - 10:34am name Get Your Gifts Together Allbirds   /   Sat Nov, 25 - 10:34am name IT’S YOU-KNOW-WHAT FRIDAY Allbirds   /   Fri Nov, 24 - 4:05pm name Well Hellooo Up To 70% Off Allbirds   /   Fri Nov, 24 - 8:03am name Turkey’s In The Oven. Savings In Your Cart. Allbirds   /   Thu Nov, 23 - 10:33am name New Festive Print, Same Cozy Feel Allbirds   /   Tue Nov, 21 - 10:32am name Sale Bells Ring, Are You Listening? Allbirds   /   Sun Nov, 19 - 10:32am name Up To 70% Off? It’s True! Allbirds   /   Sat Nov, 18 - 10:32am name Up To 50% Off Gifts For Your Whole Flock Allbirds   /   Thu Nov, 16 - 11:18am name Best Sellers, Selling Out FAST Allbirds   /   Wed Nov, 15 - 10:39am name 20% Off Water-Repellent Styles Allbirds   /   Mon Nov, 13 - 10:34am name It's Sunday But We're Talking Black Friday Allbirds   /   Sun Nov, 12 - 10:34am name Up To 50% Off Starts Now! Allbirds   /   Sat Nov, 11 - 10:34am name Restocked: The New Wool Runner 2 Allbirds   /   Thu Nov, 9 - 10:37am name Crowded Freeways? Canceled Flights? Allbirds   /   Tue Nov, 7 - 10:37am name The Shoe Version Of More Legroom Allbirds   /   Mon Nov, 6 - 10:38am name Best In Snow Allbirds   /   Sun Nov, 5 - 10:34am
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