← Return to List of Brands

Northern Tool

If you've ever been inspired by Northern Tool's email campaigns, here are five things to know about Northern Tool's email marketing strategy.

What email marketing tool / ESP does Northern Tool use?

Northern Tool typically uses Bluecore to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
Bluecore

How many marketing emails does Northern Tool send?

To a normal email subscriber, Northern Tool typically sends about 3 marketing emails per week. This comes out to approximately 11 emails per month.

EMAILS / WEEK 3

What day does Northern Tool usually send marketing emails?

Northern Tool's busiest day for sending marketing emails is usually Saturday.

MOST COMMON DAY Saturday

What time of day does Northern Tool usually send marketing emails?

Based on our data, Northern Tool usually sends most of their marketing emails between 1:00 - 1:59am ET.

MOST COMMON TIME 1:00 - 1:59am ET

How long are Northern Tool's marketing emails?

Of the campaigns we analyzed, the average length of a Northern Tool marketing email is 285 words which is a bit shorter compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 285