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The Black Friday Fifty
BETA

We subscribed to fifty top online retailers' emails and wired all the campaigns they're sending into this real-time dashboard for the days before/after Black Friday and Cyber Monday 2023. Want to track these stats for your competitors? Use our new dashboard.

The results below are for emails that include "sw" in the subject line.
Clear this Filter

Daily Emails Sent with "sw" in the Subject Line  Filter the data below the chart by clicking on the red bar for any day.

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Time of Day

All times Eastern Standard Time.
12
am 		2
am 		4
am 		6
am 		8
am 		10
am 		12
pm 		2
pm 		4
pm 		6
pm 		8
pm 		10
pm

Word Usage

Number of occurances of each word. Click on any word to filter the dashboard by that word.
off   18
sweaters   14
new   13
sweater   11
swim   11
the   10
in   8
on   6
all   5
to   5
cozy   5
for   5
polos   5
bogo   4
more   4
swipe   4
just   4
sweatshirts   4
and   4
it   4
our   4
spring   3
discover   3
up   3
s   3
outerwear   3
savings   3
into   3
switch   3
drop   3
edit   3
shirts   2
preorder   2
t   2
out   2
swing   2
gift   2
sweatpants   2
sale   2
extra   2
a   2
one   2
now   2
winter   2
sweat   2
sw   2
dive   2
style   2
ts   2
valentine's   2
blush   2

Emoji Usage

Number of occurances of each emoji.
💦 Sweat Drops 4
✨ Sparkles 4
🔥 Fire 2
🌟 Star2 2
🌨️ Snow Cloud 2
☁️ Cloud 2
🍭 Lollipop 1
🍬 Candy 1
💕 Two Hearts 1
💗 Heartpulse 1
❄️ Snowflake 1
⛄ Snowman Without Snow 1
⏰ Alarm Clock 1
🔓 Unlock 1
💓 Heartbeat 1
🌹 Rose 1
💖 Sparkling Heart 1
🆕 New 1
📍 Round Pushpin 1
🌴 Palm Tree 1
☀️ Sunny 1
🤩 Grinning Face With Star Eyes 1
📢 Loudspeaker 1
🍯 Honey Pot 1

Symbol Usage

Number of occurances of each symbol.
! 19
% 16
$ 4
? 3

Most Common ESPs

Number of campaigns sent via each ESP.
Salesforce   13
Klaviyo   11
SendGrid   9
Listrak   8
Sailthru   7
Braze   6
MailChimp   4
Sparkpost   2
Attentive   1
ExpertSender   1

Campaigns

Click on a sender's logo to see just their emails. Click the message details to see the campaign. name Preorder Frog Detective physical editions for Nintendo Switch! Fangamer   /   Tue May, 14 - 1:16pm name 30% OFF: men's swimwear Rhone   /   Mon May, 13 - 8:11am name Swim That Turns Heads🔥 Fashion Nova   /   Fri May, 10 - 10:30am name Fresh summer swim must-haves Rhone   /   Sat May, 4 - 8:05am name Peep Our New May Sweater Polos Todd Snyder   /   Wed May, 1 - 7:12am name Just In: New April Sweater Polos Todd Snyder   /   Mon Apr, 22 - 7:08am name TS X CHAMPION: What Sweats Do In Spring Todd Snyder   /   Wed Apr, 17 - 7:09am name Let's keep it short & sweet Bohme   /   Mon Apr, 15 - 7:07pm name Dive Into 40% Off ALL SWIM💦 Fashion Nova   /   Sat Apr, 13 - 10:33am name NEW ARRIVALS: TS Swim Drop #1 Todd Snyder   /   Thu Apr, 11 - 7:12am name NEW! 📢 Mr Fog Switch SW15000&SMOK Spaceman Prism 20K 🤩 EightVape   /   Tue Apr, 9 - 4:45pm name 40% Off The HOTTEST Swim🔥 Fashion Nova   /   Thu Apr, 4 - 7:21pm name The Latest Swimwear Edit Rhone   /   Wed Apr, 3 - 7:04am name Sun-Kissed Swim☀️ Fashion Nova   /   Mon Mar, 25 - 10:23am name Supplements Issue #012 - ft. BTS of Tomorrow’s Drop, PFW, and Coperni’s 99% Air Swipe Bag Vitaly   /   Wed Mar, 20 - 7:10pm name Ready For A Sweater Refresh? Todd Snyder   /   Wed Mar, 20 - 7:17am name New in Swim Rhone   /   Sat Mar, 16 - 8:11am name 💦$10 SWIM💦Starts Now!! Fashion Nova   /   Thu Mar, 14 - 6:40pm name Move More, Sweat Less Bombas   /   Thu Mar, 14 - 10:28am name Preorder Citizen Sleeper on Switch + Ib Merch! Fangamer   /   Tue Mar, 12 - 1:34pm name Sport Meets Sportswear U.S. Polo Assn   /   Fri Mar, 8 - 6:02pm name THE SS24 SWIM EDIT🌴 Fashion Nova   /   Fri Mar, 8 - 10:26am name New Golf Arrivals: Swing Into Excellence Rhone   /   Wed Mar, 6 - 7:07am name JUST IN: Spring Sweater Polos Todd Snyder   /   Wed Mar, 6 - 7:06am name BOGO FREE✨Dresses, Sets, Jumpsuits, Swim✨ Fashion Nova   /   Tue Mar, 5 - 11:25pm name 📍Where In The World? The Bohme Sweater Bohme   /   Tue Mar, 5 - 1:59pm name Keep it casual: NEW sweatshirts for spring Bohme   /   Sun Mar, 3 - 11:51am name New Swim Just Landed💦 Fashion Nova   /   Sun Mar, 3 - 10:22am name How To Make A Perfect Sweatshirt Todd Snyder   /   Fri Feb, 23 - 7:02am name Get To Know Our New Sweater Polos Todd Snyder   /   Wed Feb, 21 - 7:10am name 🆕Discover Lost Mary Off-Stamp SW9000 Disposable EightVape   /   Sun Feb, 18 - 5:00pm name Swipe to blush, bronze & glow 💖 ColourPop   /   Thu Feb, 15 - 2:07pm name 🌹 Valentine's Day Gift Guide: Sweep them off their feet! U.S. Polo Assn   /   Wed Feb, 7 - 2:33pm name Top Flight Vest: Weatherproof Your Swing Rhone   /   Mon Feb, 5 - 7:14am name The Sweater Report: The New Drop Todd Snyder   /   Thu Feb, 1 - 7:17am name Swipe right on this Valentine's duo 💓✨ ColourPop   /   Wed Jan, 31 - 1:03pm name 🔓 Unlock Your Style: BOGO 50% Off Sweaters & Shirts! U.S. Polo Assn   /   Wed Jan, 31 - 12:06pm name 🌟 Discover Savings: BOGO 50% Off on Sweaters, Outerwear and More! U.S. Polo Assn   /   Sun Jan, 28 - 2:02pm name 🌟 Discover Savings: BOGO 50% Off on All Sweaters and Shirts! U.S. Polo Assn   /   Sat Jan, 27 - 10:02am name ⏰ FINAL HOURS to stock up on sweaters & outerwear Bohme   /   Thu Jan, 25 - 10:18pm name NEW sweaters you will live in! NOW ON SALE! Bohme   /   Wed Jan, 24 - 2:45pm name Buy one, get one 50% off sweaters + outerwear Bohme   /   Thu Jan, 18 - 4:04pm name Cozy Up with $10 Off Our Sweatshirts! TeeFury   /   Thu Jan, 18 - 2:02pm name ⛄ ❄️ Winter Faves Unveiled! Extra 20% Off Sweaters, Sweatshirts and More! U.S. Polo Assn   /   Tue Jan, 16 - 6:01pm name Lounge in Luxury: Enjoy Extra 20% Off Sweatshirts & Sweatpants! U.S. Polo Assn   /   Mon Jan, 15 - 10:15am name JUST IN: New Sweater Polos Todd Snyder   /   Sat Jan, 13 - 7:08am name Swipe & go with Blush Stix 💗 ColourPop   /   Tue Jan, 9 - 1:01am name Sweater weather savings are here! Dive into our Winter Blow Out Sale! U.S. Polo Assn   /   Sat Jan, 6 - 10:05am name Gift Didn’t Work Out? Don’t Sweat It Bombas   /   Tue Dec, 26 - 10:24am name Cozy Sweaters Starting At $8☁️ Fashion Nova   /   Sun Dec, 24 - 10:30am name DISCOVERIES: Swedish Gloves, Japanese Socks… Todd Snyder   /   Sat Dec, 16 - 7:05am name Comfy Vibes💕60% Off Sweaters! Fashion Nova   /   Sun Dec, 10 - 10:30am name New To The Sweater Shop. The December Edit. Todd Snyder   /   Thu Dec, 7 - 7:06am name 🍬 Sweet christmas 🍭 TeeFury   /   Tue Dec, 5 - 12:23am name 50% Off Sweaters🌨️Cozy Chic! Fashion Nova   /   Mon Dec, 4 - 6:30pm name 50% Off Sweaters For Every Style✨ Fashion Nova   /   Sun Dec, 3 - 6:30pm name Cozy Up☁️50% Off ALL Sweaters! Fashion Nova   /   Thu Nov, 30 - 10:30am name $33 + FS Spyder Jacket | 2 for $40 adidas Hoodie | $25 + FS allbirds Sweatpants & More! Proozy   /   Wed Nov, 15 - 10:50am name Chilly Szn🥶50% Off ALL Sweaters! Fashion Nova   /   Mon Nov, 13 - 10:30am name Cozy Szn🌨️50% Off ALL Sweaters! Fashion Nova   /   Fri Nov, 10 - 10:30am name The sweetest stocking stuffer 🍯 ColourPop   /   Fri Nov, 10 - 9:12am name TREND ALERT: Fall’s “It” Sweater Todd Snyder   /   Wed Nov, 8 - 7:05am
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