The Black Friday Fifty
BETA

We subscribed to fifty top online retailers' emails and wired all the campaigns they're sending into this real-time dashboard for the days before/after Black Friday and Cyber Monday 2023. Want to track these stats for your competitors? Use our new dashboard.

The results below are for emails that include "other" in the subject line.
Clear this Filter

Daily Emails Sent with "other" in the Subject Line  Filter the data below the chart by clicking on the red bar for any day.

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Nov
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Nov
9
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12
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Nov
18
0
Sun
Nov
19
0
Mon
Nov
20
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0
Wed
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22
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23
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28
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30
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Fri
Dec
1
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Sat
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2
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3
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4
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5

Time of Day

All times Eastern Standard Time.
12
am 		2
am 		4
am 		6
am 		8
am 		10
am 		12
pm 		2
pm 		4
pm 		6
pm 		8
pm 		10
pm

Word Usage

Number of occurances of each word. Click on any word to filter the dashboard by that word.
day   16
mother's   9
mother   7
s   7
for   5
gifts   4
is   3
gift   3
not   2
guide   2
our   2
the   2
a   2
your   2
hint   2
off   2
everything   2
happy   2
sale   2
goldtop   1
any   1
to   1
receive   1
emails   1
new   1
unlike   1
five   1
you'll   1
reasons   1
j   1
want   1
another   1
one   1
it's   1
here's   1
you   1
dream   1
everly   1
back   1
brothers   1
prefer   1
out   1
would   1
time   1
saving   1
from   1
rm   1
inside   1
open   1
it   1
approaching   1

Emoji Usage

Number of occurances of each emoji.
🌺 Hibiscus 2
🌸 Cherry Blossom 2
💐 Bouquet 1
💟 Heart Decoration 1
🌹 Rose 1

Symbol Usage

Number of occurances of each symbol.
! 6
% 2
? 1
$ 0

Most Common ESPs

Number of campaigns sent via each ESP.
MailChimp   5
Klaviyo   5
Sparkpost   4
Listrak   3
Braze   2

Campaigns

Click on a sender's logo to see just their emails. Click the message details to see the campaign. name 💐Mother's Day Saving - 18% off Everything EightVape   /   40mins ago name Happy Mother’s Day from RM! Rebecca Minkoff   /   5h 24m ago name Happy Mother's Day Rhone   /   10h 20m ago name 💟Mother's Day Sale Inside- Open it!­ ­ EightVape   /   Thu May, 9 - 4:46pm name Hint, hint: Mother’s Day is approaching… Mous   /   Tue May, 7 - 6:31pm name Mother’s Day Gift Edit Vitaly   /   Sun May, 5 - 5:03pm name 🌹 Mother's Day Sale-18% off Everything EightVape   /   Sat May, 4 - 4:46pm name Get Your Mother’s Day Gifts on Time Bombas   /   Fri May, 3 - 10:24am name 🌺 Mother's Day Gifts: Celebrate with Style! U.S. Polo Assn   /   Thu May, 2 - 1:03pm name Free prints for Mother's Day Mous   /   Mon Apr, 29 - 6:30pm name 🌸 Find the Perfect Gift for Mother's Day! Check Out Our Guide 🌺 The Brick   /   Mon Apr, 29 - 1:05pm name 🌸 Garden Treasures for Mom: Your Mother's Day Gift Guide U.S. Polo Assn   /   Mon Apr, 29 - 12:02pm name Mother’s Day Is Almost Here Bombas   /   Fri Apr, 26 - 10:13am name Would you prefer not to receive our Mother’s Day emails? Mous   /   Thu Apr, 25 - 5:33pm name Gifts for Mother's Day Bombas   /   Fri Apr, 19 - 10:14am name New Gifts for Mother’s Day Bombas   /   Sat Apr, 13 - 10:10am name Five Reasons You'll Want Another One Rhone   /   Sun Apr, 7 - 8:05am name It's not a dream - the Everly Brothers J-180 is back! The Music Zoo   /   Tue Mar, 26 - 1:15pm name Here's a Goldtop unlike any other! The Music Zoo   /   Wed Feb, 28 - 1:15pm
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