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Paramount+

If you've ever been inspired by Paramount+'s email campaigns, here are five things to know about Paramount+'s email marketing strategy.

What email marketing tool / ESP does Paramount+ use?

Paramount+ typically uses Salesforce to send their marketing emails. Keep in mind they may use a different system for transactional emails.

ESP
Salesforce

How many marketing emails does Paramount+ send?

To a normal email subscriber, Paramount+ typically sends about 1 marketing emails per week. This comes out to approximately 5 emails per month.

EMAILS / WEEK 1

What day does Paramount+ usually send marketing emails?

Paramount+'s busiest day for sending marketing emails is usually Wednesday.

MOST COMMON DAY Wednesday

What time of day does Paramount+ usually send marketing emails?

Based on our data, Paramount+ usually sends most of their marketing emails between 5:00 - 5:59pm ET.

MOST COMMON TIME 5:00 - 5:59pm ET

How long are Paramount+'s marketing emails?

Of the campaigns we analyzed, the average length of a Paramount+ marketing email is 178 words which is a bit shorter compared to other campaigns we've analyzed.

AVERAGE WORD COUNT 178